The company founder Ettore Bugatti, born and raised in Milan, Italy, succeeded in uniting an artistic approach with his technical innovations, thus laying the foundation of a design language that was to mould the Bugatti marque. The result has been a series of vehicles far ahead of their time, and which are today numbered amongst the most valuable classic cars in the world. The brand’s synergies of 'Performance, Design & Elegance' is a description of its unique appeal and prestige in the automobile universe.

Bugatti’s history is marked not only by a host of dazzling automotive masterpieces but also by an unmatched racing record. Although the grand Bugattis such as the 57SC Atlantic or the majestic Royale are still regarded as unsurpassed, the lightweight, agile and spirited Type 35, which won Bugatti so many titles, is equally representative of the Bugatti brand. 

Still based where the brand was founded more than 100 years ago, in Molsheim (Alsace, France), Bugatti has been part of the Volkswagen Group since 1998. The glamorous mark in its distinctive red oval evokes a perfect synergy of performance married to elegance.

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